Dec 23, 2024
Utica, NY. – The Utica Comets announced today that the Adirondack Bank Center will provide a fan experience that no other arena in North America has ever delivered. The arena is now fitted with the Vepe-Icepro 360-degree digital dasher board system where LED panels are embedded in the dasher boards around the entire rink. The merging of first-class in-game presentation along with new opportunities to enhance partnership activation rests solely in Utica, New York at the Adirondack Bank Center.
The Utica Comets will first present the digital dasher boards when they play on Saturday, December 28th at home against the Rochester Americans at the Adirondack Bank Center.
“We are incredibly excited to be the first building in North America to champion the VEPE 360 Degree LED Dasherboard system. These boards will not only enhance the fan experience at Utica City FC and Utica Comets games but will also create added value for our partners in their ability to create exciting new messaging at our games. We look forward to bringing these boards to life at our games next weekend,” said, Robert Esche, President, Mohawk Valley Garden
“We are thrilled to be partners of Adirondack Bank Center and Utica Comets and install the first NextGen LED dasher boards in North America there,” said Matti Karmala of Vepe-Icepro. “Our customers in Europe have had great results in improving their game event. Meeting your team, we are convinced you will do a great job with the solution. Vepe-Icepro Ltd will be looking for new partners in North America now that we have Utica showcase up and running. We are proud and honored to collaborate with you!”
Vepe-Icepro the biggest ice hockey dasher board manufacturer in Europe and is a leading supplier of ice field equipment, ranging from practice halls to world-class arenas. With nearly 50 years of experience and a pioneering approach, they have redefined the perception of what a game experience should feel like, both for players and audiences.
Fans can be part of the historic night on Saturday, December 28th at the Adirondack Bank Center by purchasing tickets the Utica Comets vs Rochester Americans game at 7:00 PM at www.uticacomets.com/tickets.